CDM to Expand Client Successes

Two Industry Leaders Join CDM to Expand Client Successes

(Irvine, CA) • As America begins to turn the corner towards economic recovery, an Irvine, CA company looks to build a team focused on building profits for marketers.

Peter Carney, President of Carney Direct Marketing, understands that today is the perfect time to build for tomorrow’s success. That’s why he is pleased to announce the addition of two marketing experts to CDM.

Becky Hagadorn - VP of New Business Development

With almost ten full years in Direct Marketing, Becky Hagadorn brings to Carney Direct Marketing her expertise in online/offline customer acquisition and database growth strategies. Her clients benefit from data monetization, plus postal, email, web, alternative and partnership marketing. Becky brings a ton of practical experience and demonstrated successes to Carney Direct Marketing from her most recent position at The Catamount Group (a division of EwayDirect.) Becky has a well-established multi-channel network, which generates multiple sales. She truly is an asset by bringing value-added strategies to her clients, building amazing
incremental revenue. This is a tremendous addition to the Carney Direct roster, as Becky will play a vital role in our continued growth.

Jim Lynch - Vice President

Jim Lynch brings more than 30 years of Direct Marketing experience to his new position as Vice President at Carney Direct Marketing. Jim's specialty is developing and maximizing multi-million dollar budgets in both offline and online channels. Before joining Carney Direct, Jim was a group director for one of the nation's largest consumer publishing firms while also leading a multi-channel media division. Jim Lynch is an expert at setting and reaching financial goals, with a unique and successful strategic vision increasing revenue production. At Carney Direct, Jim will work with our existing clients to maximize their revenue and introduce
new areas of opportunity. He will also help bring new multi-channel opportunities to our client base.

Pete Carney, President of CDM says, "With these two additions, I see CDM moving forward to better assist our existing clients while bringing new marketers into our family. Jim and Becky are my kind of people: dedicated professionals with a vision for the future of direct response marketing. I welcome them aboard, and hope you will tap into our increasing pool of experience and expertise."